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Oliver Buchannon
Richard Sowell

Co-founder @ B2B Whales β€” helping founders, sales leaders & marketers master B2B growth


3-step discovery framework to sell anything

3-step discovery framework to sell anything

new product, same disco to win it..

Oct 24, 2025

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7 min read

Here’s what the top 1% are doing on LinkedIn

Here’s what the top 1% are doing on LinkedIn

and it's not posting tips about growth..

Oct 21, 2025

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4 min read

How to crush your competition on a cold call

How to crush your competition on a cold call

we already have a software for that..

Oct 14, 2025

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7 min read

Build B2B on WhatsApp

Build B2B on WhatsApp

your next owned channel..

Sep 30, 2025

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5 min read

LinkedIn Thought Leader Ads = unfair advantage

LinkedIn Thought Leader Ads = unfair advantage

stop boosting brand posts. seriously..

Sep 26, 2025

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4 min read

Turn YouTube into pipeline in 30 days

Turn YouTube into pipeline in 30 days

steal this exact playbook, step by step..

Sep 23, 2025

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6 min read

Use foot-in-the-door method to close bigger deals faster

Use foot-in-the-door method to close bigger deals faster

see real example: how a tiny sticker made people accept a giant billboard

Sep 19, 2025

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6 min read

AI overviews are eating clicks

AI overviews are eating clicks

protect your traffic and pipeline with this plan..

Sep 16, 2025

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6 min read

LinkedIn is quietly promoting β€œolder” posts

LinkedIn is quietly promoting β€œolder” posts

you’re leaving reach (and pipeline) on the table..

Sep 13, 2025

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7 min read

Gmail’s new unsubscribe era: keep your list or lose your reach

Gmail’s new unsubscribe era: keep your list or lose your reach

The new Gmail reality (do this now)

Sep 5, 2025

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6 min read

Really stupid lead gen methods (that actually kind of work)

Really stupid lead gen methods (that actually kind of work)

unconventional methods you can test today..

Aug 23, 2025

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6 min read

How to turn more cold outbound into meetings

How to turn more cold outbound into meetings

get above 20% conversion..

Aug 19, 2025

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5 min read

Twitter vs LinkedIn for B2B cold outreach

Twitter vs LinkedIn for B2B cold outreach

what works (and why)..

Aug 12, 2025

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6 min read

How we turned a β€œLike” into a $50K deal from LinkedIn

How we turned a β€œLike” into a $50K deal from LinkedIn

why social signals are the new cold outreach..

Aug 9, 2025

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5 min read

7 discovery questions pros actually use

7 discovery questions pros actually use

uncover real buyer pain..

Aug 5, 2025

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5 min read

Cold email framework that 2x's your open rate

Cold email framework that 2x's your open rate

word count, structure, and scripts you can steal today..

Aug 1, 2025

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5 min read

3 power plays that can win any negotiation

3 power plays that can win any negotiation

how to stay in control - without blowing up the deal

Jul 29, 2025

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4 min read

The 7-step LinkedIn playbook behind $40M pipelines

The 7-step LinkedIn playbook behind $40M pipelines

proven social selling formula - broken down, step by step..

Jul 22, 2025

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4 min read

This AI workflow handles your email  replies 24/7

This AI workflow handles your email replies 24/7

copy this AI workflow in 5 minutes

Jul 15, 2025

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3 min read

The #1 AI workflow your CMO isn't using yet

The #1 AI workflow your CMO isn't using yet

how to do a month of marketing in a day..

Jul 8, 2025

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4 min read

What B2B buyers really care about

What B2B buyers really care about

pitch what actually drives decisions..

Jun 24, 2025

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5 min read

How to prioritize sales leads in real time

How to prioritize sales leads in real time

not all leads are equal - here’s how to act fast on the best ones..

Jun 10, 2025

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5 min read

This fix builds sales teams that win

This fix builds sales teams that win

3 systems to prevent sales burnout..

Jun 7, 2025

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6 min read

You’re losing customers for these 5 reasons

You’re losing customers for these 5 reasons

fix these revenue leaks..

Jun 3, 2025

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6 min read

5 psychological reasons why your website isn’t converting

5 psychological reasons why your website isn’t converting

if traffic’s up but leads are flat, read this..

May 27, 2025

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6 min read

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We use AI to sell smarter β€” not sound smarter. Trusted by 50,000+ pros from Hyros, FounderOS, and NP Digital.

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